Financial Services 
The BrownDirect Marketing team brings years of experience in the financial services industry, partnering with major clients including Citibank, American Express, Goldman Sachs and others. Agency CEO Gail Brown, managed the JPMorgan Chase Credit Card Services Account at Grey Direct, where she lead a team that was responsible for all Acquisition and Customer Management online and direct mail programs. She ran 15 unique lines of business, which included an annual volume of over 400 programs with over 3,200 versions and a yearly mail volume of over 500 million packages. Gail and her team launched 6 new products and developed Chase Credit Cards’ first web site.
BrownDirect’s team is well-versed in achieving operational efficiencies. Gail was the only outside agency principal selected by Chase for a Six Sigma team. Collaborating with Chase Marketing, Credit Risk and Operations, she helped realize $12 million in savings and a reduction in cycle time by over 50%.
Industry Expertise
The BrownDirect Marketing team brings years of experience in the financial services industry, partnering with major clients including Citibank, American Express, Goldman Sachs and others. Agency CEO Gail Brown, managed the JPMorgan Chase Credit Card Services Account at Grey Direct, where she lead a team that was responsible for all Acquisition and Customer Management online and direct mail programs. She ran 15 unique lines of business, which included an annual volume of over 400 programs with over 3,200 versions and a yearly mail volume of over 500 million packages. Gail and her team launched 6 new products and developed Chase Credit Cards’ first web site.
BrownDirect’s team is well-versed in achieving operational efficiencies. Gail was the only outside agency principal selected by Chase for a Six Sigma team. Collaborating with Chase Marketing, Credit Risk and Operations, she helped realize $12 million in savings and a reduction in cycle time by over 50%.
Industry Expertise